Activated charcoal is the newest must-have beauty ingredient on the tongues (and faces) of beauty enthusiasts worldwide. The theory behind charcoal creating glowing, gorgeous skin goes something like this: Activated charcoal is actually carbon and carbon acts like a magnet, attaching itself onto dirt and oil and pulling debris out of pores. It absorbs over 100 times its weight in impurities, according to Wendy Brooks, director of global product development at Origins. Charcoal is ideal for oily and acne-prone skin, but every face can use a bi-weekly charcoal mask to deep clean. Yes, the formula is thick and black and resembles concrete, but it’s worth the ick factor for the healthy, clean, oil-free glowing skin that it leaves behind.